Rechargeable cordless razor

BRAUN intercontinental

Florian Seiffert Cordless Razor 1972                                                                                                                         

If you’ve never been entangled in the cord of your electric shaver, then you simply wouldn’t appreciate what a phenomenal advancement it was for this well-known company to introduce its first cordless rechargeable accu-driven razor. Expertly designed by a master of his profession, it featured the austere, yet exciting look of the company’s products. The attempt at timeless design and well-chosen materials account for the longevity of the product. The details indicate their functions without much fuss, but certainly with charm. The German designer worked on many landmark products, all showing his excellent understanding of what the consumer needs, what represents the brand well and what makes a product desirable.                   

#iconix #design #icons #florianseiffert #braun     

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